Ami Paris Reopens Its GINZA SIX Boutique With a New Store Concept

French luxury house Ami Paris reopened its boutique inside Tokyo’s GINZA SIX on July 29, 2026. Originally opened in 2022 on the third floor, the 56-square-meter space has been redesigned to embody the maison’s latest store concept, and now presents its Fall/Winter 2026 collection alongside women’s and men’s ready-to-wear and accessories.

The refreshed interior expresses the DNA of Ami Paris, fresh, timeless and authentic, together with a distinctly Parisian spirit.

Summary

Interiors Inspired by a Parisian Apartment

Conceived around the world of an elegant Parisian apartment, the boutique has been redesigned as a brighter, more refined space. Beige limewash walls, natural oak panels and oak parquet flooring create a warm, welcoming atmosphere, while champagne-gold metal fixtures and stone shelves add a subtle mineral accent. The layout was also revisited, with the cash desk discreetly integrated into the space for a more seamless and elevated shopping experience.

GINZA SIX-Exclusive Items

To mark the reopening, Ami Paris introduces two GINZA SIX-exclusive pieces bearing the signature “Don’t Forget to Love” message: a sweatshirt priced at ¥71,500 and a T-shirt at ¥41,800 (both tax included). In addition, customers who spend ¥110,000 or more receive an original tote bag on a first-come basis, while supplies last.

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